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FOR IMMEDIATE RELEASE 10/04/2019

Red Ivy, Australia’s FIRST Tactical Marketing Specialist opens in Perth

Perth, Western Australia, 10th April 2019 – Red Ivy Tactical Marketing Specialists is Australia’s first tactical marketing agency teaching business owners the art of successful, results driven marketing by specific analysis and intervention of business marketing strategies through partnering, coaching and mentoring.

While strategic marketing looks at the goals of the company, Red Ivy analyses these goals focusing on the details, methodology, actions or tactics needed to set these goals into motion.

Tactical marketing coaching includes, but is not limited to, Marketing & Brand Strategies, One Page Marketing Plans for Small Businesses, Digital & Interactive Marketing, Understanding Consumer Behavior, Target Market Analysis, Corporate Reputation and Internal Communications, Cross Channel Branding & Marketing, Sustainable Branding and Measuring Marketing Performance.

Tactical marketing involves generating and following up leads, building websites, advertising, sales promotions and activities that directly support a company’s strategic marketing plan. Tactical planning preparation also takes into account the financial limitations of the marketing budget in carrying out these activities.

Strategic marketing and tactical marketing are interdependent and employed in combination. A company’s marketing plan starts with a strategy and is followed by detailed action plans or implementation tactics. The presence of both forms of marketing is essential to the success of the business.

In addition to regular training presented during the working week, Red Ivy is the first company in Perth to offer both dawn and twilight training, taking business coaching outside the traditional 9 to 5 working day.

For more information contact Deborah Ievers on info@redivy.com.au.

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Red Ivy Tactical Marketing Specialists are Australia’s first tactical marketing agency teaching business owners the art of successful, results driven marketing by developing action-based tactics around marketing strategies through partnering, coaching and mentoring. Built on two decades of marketing experience and research, Red Ivy is poised to change the way Australian businesses market themselves, with more emphasis on the activities needed to execute their marketing plan to meet their objectives while still addressing the strategic side of marketing their business. In addition to normal work-day training, Red Ivy’s innovative dawn and twilight training is a first for Perth, providing an option of taking business training outside the traditional 9 to 5 working day.  Red Ivy is based in Perth, Western Australia with satellite offices opening in Queensland in 2019 and Victoria in 2020.

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